The process by which instrumental rationality comes to dominate other forms of rationality.
n.b. This is entirely different from "rationalization" as in inventing post hoc rational explanations for things.
How Computers Ruined Rock Music, by Rick Beato: Explains quantization (snapping to grids) in music. Pro: Easy to move things around/mix. Con: It's not music anymore!
Berman & Hirschman Soc of Quant TNR 10.13.17.pdf: Sociology lit review on quantification