The cultural work of microwork

tags
Ghost Work

Notes

human-as-a-service

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The body of computers doing this work would not be the artificial intelligence (AI) algorithms technologists had hoped, but rather legion human workers

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how value accumulates through web and crowdsourcing practices and to whom that value accrues

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asks of the kinds of relationships AMT promises between users (here, the employers) and the infrastructural technology (here, humans-as-a-service)

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Where AI has fallen short, AMT compensates by constructing a new frontier

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Rather than managers of global data facto- ries, microwork employers can imagine themselves as technologists and innovators engaged in non-hierarchical peer production

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M Six Silberman

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Amazon has little reason to even this information asymmetry as Amazon’s global reach and the American recession makes workers plentiful. Employers, by con- trast, must be recruited

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By developing AMT, Amazon retained its existing divisions of labor and organizational practices – the same structures into which they hoped to integrate AI approaches – while integrating on-demand human workers.

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data of cultural life that have proven difficult or impossible for silicon-based computers to order in culturally competent ways

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ideological work that brings the lived realities of AI’s shortcomings in line with abstract ideals of the computational sciences

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problems of worker management are handled as computational problems.

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role of the sociotechnical in doing the cultural work of microwork

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requesters count the most plural as the most accurate, stick that in their database, and reward workers accordingly

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shift in AI and natural language processing research that has traditionally used experts

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work that is already reduced to many small information tasks

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dispute resolu- tion between workers and employers becomes intractable. Dealing with workers as indi- viduals with specific circumstances costs the employer more than the cost of dismissal and recruitment

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Microwork companies attract more generous investment terms when investors perceive them as technology companies rather than labor companies

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some humans are hackers, builders, and programmers and other humans are computational power

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image of a computing primate (Figure 2), marking AMT workers as somehow stripped of fully self-actualized humanity

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tedious work necessary but unbecoming of idealized “creative” workers

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cognitive surplus

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distinguishing “dull,” “brainless” work from the work of creating systems and building

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emphasize how employers can get more done faster and at larger scales

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work in new ways

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Even critics of AMT’s treatment of workers argue microwork’s value lies primarily in expanding computational innovation and, implicitly, the social goods they imagine such innovation brings

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figure workers as innovators’ Other

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Euro-American technologists recurrently imag- ine computing as feminized servants, assistants, and supports to users

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The first set of reservations focuses on fairness. Is it fair to pay workers what often amounts to less than American minimum wage?

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Another set of reservations center on the construction of AMT work as menial or uncreative.

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As the machine breaks down, so does the putatively non- hierarchical workplace; some person must be delegated the machinic role.

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AMT offers new media “crea- tives” the benefit of the doubt

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